{"id":11940,"date":"2025-12-17T14:54:28","date_gmt":"2025-12-17T14:54:28","guid":{"rendered":"https:\/\/mirus.ch\/non-categorise\/course-a-domicile-a-davos-quand-la-passion-rencontre-le-partenariat\/"},"modified":"2026-03-12T09:32:12","modified_gmt":"2026-03-12T09:32:12","slug":"course-a-domicile-a-davos-quand-la-passion-rencontre-le-partenariat","status":"publish","type":"post","link":"https:\/\/mirus.ch\/fr\/actualites\/course-a-domicile-a-davos-quand-la-passion-rencontre-le-partenariat\/","title":{"rendered":"Course \u00e0 domicile \u00e0 Davos&nbsp;: quand la passion rencontre le partenariat"},"content":{"rendered":"\n<p><strong>Lorsque le coup d&rsquo;envoi de la course \u00e0 domicile de la snowboardeuse Flurina B\u00e4tschi sera donn\u00e9 le 20 d\u00e9cembre 2025 sur la piste de Bolgen \u00e0 Davos, il s&rsquo;agira de bien plus que de meilleurs temps et de classements. C&rsquo;est un jour o\u00f9 la haute performance sportive, l&rsquo;attachement local et le sponsoring v\u00e9cu se rejoignent \u2013 lors de la Coupe du monde de snowboard alpin, au c\u0153ur m\u00eame de la r\u00e9gion d&rsquo;origine de Mirus. <\/strong><\/p>\n\n<h2 class=\"wp-block-heading\"><strong>Flurina B\u00e4tschi : un talent de la r\u00e9gion<\/strong><\/h2>\n\n<p>Flurina B\u00e4tschi incarne, en tant que jeune snowboardeuse suisse, le courage, la continuit\u00e9 et un engagement impressionnant. Elle s&rsquo;est impos\u00e9e progressivement sur la sc\u00e8ne internationale au cours des derni\u00e8res ann\u00e9es et a poursuivi sa ligne de conduite avec d\u00e9termination \u2013 ind\u00e9pendamment de la m\u00e9t\u00e9o, de la pression ou des attentes. Cette pers\u00e9v\u00e9rance et cette volont\u00e9 de d\u00e9veloppement constant refl\u00e8tent des valeurs qui sont \u00e9galement au centre des pr\u00e9occupations de Mirus : pers\u00e9v\u00e9rer, s&rsquo;am\u00e9liorer, assumer ses responsabilit\u00e9s.  <br\/><\/p>\n\n<figure class=\"wp-block-image aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"770\" height=\"932\" src=\"https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup.jpg\" alt=\"La snowboardeuse Flurina Baetschi pleinement concentr&#xE9;e sur le parcours de slalom \" class=\"wp-image-11903\" srcset=\"https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup.jpg 770w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-248x300.jpg 248w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-768x930.jpg 768w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><figcaption class=\"wp-element-caption\">Flurina Baetschi pleinement concentr\u00e9e sur le parcours de slalom, avec Mirus Software AG comme sponsor principal.<\/figcaption><\/figure>\n\n<h2 class=\"wp-block-heading\"><br\/><strong>Davos, un lieu d\u2019origine commun<\/strong><\/h2>\n\n<p>Davos n\u2019est pas seulement le lieu o\u00f9 se d\u00e9roule la course \u00e0 domicile, mais fait \u00e9galement partie de l\u2019ADN de Mirus et de Flurina. Ici, les h\u00f4tes internationaux rencontrent les entreprises locales, les h\u00f4tels rencontrent le sport de haut niveau, et les solutions logicielles innovantes rencontrent les personnes qui donnent chaque jour le meilleur d\u2019elles-m\u00eames pour que l\u2019entreprise fonctionne. <\/p>\n\n<h2 class=\"wp-block-heading\"><strong>Le sponsoring comme partenariat v\u00e9cu<\/strong><\/h2>\n\n<p>Pour Mirus, le sponsoring est plus qu\u2019un logo sur un casque, une planche ou une combinaison de course. L\u2019accent est mis sur un partenariat \u00e0 long terme, dans lequel les deux parties se renforcent mutuellement\u00a0: Flurina b\u00e9n\u00e9ficie d\u2019une base pour se concentrer sur l\u2019entra\u00eenement et la comp\u00e9tition, tandis que Mirus refl\u00e8te son \u00e9nergie, son authenticit\u00e9 et son r\u00f4le de mod\u00e8le dans son propre univers de marque. <br\/><\/p>\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"701\" data-id=\"11917\" src=\"https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025_1-1024x701.jpeg\" alt=\"\" class=\"wp-image-11917\" srcset=\"https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025_1-1024x701.jpeg 1024w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025_1-300x205.jpeg 300w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025_1-768x525.jpeg 768w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025_1-1536x1051.jpeg 1536w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025_1.jpeg 1710w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"11920\" src=\"https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025-1024x683.jpeg\" alt=\"\" class=\"wp-image-11920\" srcset=\"https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025-1024x683.jpeg 1024w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025-300x200.jpeg 300w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025-768x512.jpeg 768w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025-1536x1024.jpeg 1536w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025-2048x1365.jpeg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"872\" data-id=\"11928\" src=\"https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025-3-1024x872.jpeg\" alt=\"\" class=\"wp-image-11928\" srcset=\"https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025-3-1024x872.jpeg 1024w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025-3-300x255.jpeg 300w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025-3-768x654.jpeg 768w, https:\/\/mirus.ch\/wp-content\/uploads\/2025\/12\/flurina-baetschi-weltcup-2025-3.jpeg 1324w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n<p><\/p>\n\n<h2 class=\"wp-block-heading\"><br\/><strong>Points communs entre le sport et les logiciels<\/strong><\/h2>\n\n<p>Ce qui relie les athl\u00e8tes qui r\u00e9ussissent aux entreprises qui r\u00e9ussissent, c\u2019est la mani\u00e8re dont ils abordent les d\u00e9fis.<br\/>Dans le sport de haut niveau comme dans l\u2019h\u00f4tellerie, la gastronomie et les soins de sant\u00e9, la pr\u00e9cision, le timing et le souci du d\u00e9tail sont essentiels, en particulier lorsqu\u2019il s\u2019agit de la planification du personnel, du traitement des salaires et de la qualit\u00e9 des donn\u00e9es.<\/p>\n\n<ul class=\"wp-block-list\">\n<li>En course, ce sont des fractions de seconde qui d\u00e9cident, dans les entreprises, ce sont des processus fiables.<br\/><\/li>\n\n\n\n<li>Sur la piste comme en entreprise, il faut une \u00e9quipe bien rod\u00e9e en arri\u00e8re-plan, qui assure les arri\u00e8res<br\/><\/li>\n\n\n\n<li>L\u2019entra\u00eenement et l\u2019analyse dans le sport correspondent \u00e0 l\u2019optimisation et \u00e0 la num\u00e9risation dans le domaine des RH et des salaires.<\/li>\n<\/ul>\n\n<p><\/p>\n\n<h2 class=\"wp-block-heading\"><strong>Ce que cette course \u00e0 domicile signifie pour Mirus<\/strong><\/h2>\n\n<p>La course \u00e0 domicile de Flurina \u00e0 Davos est un moment particulier, car elle montre \u00e0 quel point les racines locales, l\u2019ambition internationale et les mondes du travail modernes sont \u00e9troitement li\u00e9s. Lorsque Flurina sera au d\u00e9part le 20\u00a0d\u00e9cembre, l\u2019\u00e9quipe Mirus croisera les doigts non seulement en tant que sponsor, mais aussi en tant que partenaire et fan, repr\u00e9sentant de nombreux clients qui fournissent eux-m\u00eames quotidiennement des prestations de pointe en arri\u00e8re-plan de leurs entreprises. <\/p>\n\n<h2 class=\"wp-block-heading\"><strong>Perspectives\u00a0: continuer ensemble sur la bonne voie<\/strong><\/h2>\n\n<p>Le sponsoring repr\u00e9sente pour Mirus un engagement clair envers des personnes qui assument leurs responsabilit\u00e9s et sont pr\u00eates \u00e0 travailler dur pour atteindre leurs objectifs. Avec Flurina B\u00e4tschi sur la ligne de d\u00e9part \u00e0 Davos et les solutions Mirus d\u00e9ploy\u00e9es dans l&rsquo;h\u00f4tellerie, la restauration et les \u00e9tablissements de sant\u00e9, cela d\u00e9montre que le succ\u00e8s na\u00eet l\u00e0 o\u00f9 la performance, la passion et le partenariat se rencontrent. <br\/><\/p>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lorsque le coup d\u2019envoi de la course \u00e0 domicile de la snowboardeuse Flurina Baetschi sera donn\u00e9 le 20&nbsp;d\u00e9cembre&nbsp;2025 au Bolgenhang de Davos, il s\u2019agira de bien plus que de meilleurs temps et de classements. Ce sera un jour o\u00f9 performance sportive de pointe, attachement local et sponsoring v\u00e9cu se rejoindront&nbsp;: lors de la Coupe du monde de snowboard alpin, en plein c\u0153ur de la r\u00e9gion d\u2019origine de Mirus. <\/p>\n","protected":false},"author":5,"featured_media":11905,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[95],"tags":[96],"class_list":["post-11940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites","tag-sponsoring-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Course \u00e0 domicile \u00e0 Davos&nbsp;: quand la passion rencontre le partenariat | Mirus<\/title>\n<meta name=\"description\" content=\"La course \u00e0 domicile de Flurina B\u00e4tschi \u00e0 Davos\u00a0: la Coupe du monde de snowboard alpin, synonyme de performances de pointe, d\u2019attachement local et de sponsoring Mirus. 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